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TITLE: Market Research Analysts

DEFINITION: Research market conditions in local, regional, or national areas to determine potential sales of a product or service. May gather information on competitors' prices, sales, and methods of marketing and distribution. May use survey results to create a marketing campaign based on regional preferences and buying habits.

  • TASKS
  • KNOWLEDGE
  • SKILLS
  • ABILITIES
  • WORK ACTIVITIES
  • WORK CONTEXT
  • INTERESTS
  • WORK VALUES
  • CROSSWALKS


    TASKS:

    1. Examines and analyzes statistical data to forecast future marketing trends and to identify potential markets.

    2. Gathers data on competitors and analyzes prices, sales, and method of marketing and distribution.

    3. Establishes research methodology and designs format for data gathering, such as surveys, opinion polls, or questionnaires.

    4. Collects data on customer preferences and buying habits.

    5. Checks consumer reaction to new or improved products or services.

    6. Prepares reports and graphic illustrations of findings.

    7. Attends staff conferences to submit findings and proposals to management for consideration.

    8. Translates complex numerical data into nontechnical, written text.

    KNOWLEDGE:
    Knowledge elements are ranked by importance.

    100 Mathematics
    Knowledge of numbers, their operations, and interrelationships including arithmetic, algebra, geometry, calculus, statistics, and their applications

    90 Sales and Marketing
    Knowledge of principles and methods involved in showing, promoting, and selling products or services. This includes marketing strategies and tactics, product demonstration and sales techniques, and sales control systems

    50 English Language
    Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar

    45 Computers and Electronics
    Knowledge of electric circuit boards, processors, chips, and computer hardware and software, including applications and programming

    40 Geography
    Knowledge of various methods for describing the location and distribution of land, sea, and air masses including their physical locations, relationships, and characteristics

    40 Economics and Accounting
    Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data

    35 Customer and Personal Service
    Knowledge of principles and processes for providing customer and personal services including needs assessment techniques, quality service standards, alternative delivery systems, and customer satisfaction evaluation techniques

    35 Clerical
    Knowledge of administrative and clerical procedures and systems such as word processing systems, filing and records management systems, stenography and transcription, forms design principles, and other office procedures and terminology

    35 Education and Training
    Knowledge of instructional methods and training techniques including curriculum design principles, learning theory, group and individual teaching techniques, design of individual development plans, and test design principles

    35 Psychology
    Knowledge of human behavior and performance, mental processes, psychological research methods, and the assessment and treatment of behavioral and affective disorders

    25 Telecommunications
    Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems

    25 Administration and Management
    Knowledge of principles and processes involved in business and organizational planning, coordination, and execution. This includes strategic planning, resource allocation, manpower modeling, leadership techniques, and production methods

    25 Law, Government and Jurisprudence
    Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process

    20 Production and Processing
    Knowledge of inputs, outputs, raw materials, waste, quality control, costs, and techniques for maximizing the manufacture and distribution of goods

    20 Communications and Media
    Knowledge of media production, communication, and dissemination techniques and methods including alternative ways to inform and entertain via written, oral, and visual media

    15 Physics
    Knowledge and prediction of physical principles, laws, and applications including air, water, material dynamics, light, atomic principles, heat, electric theory, earth formations, and meteorological and related natural phenomena

    15 Fine Arts
    Knowledge of theory and techniques required to produce, compose, and perform works of music, dance, visual arts, drama, and sculpture

    15 Mechanical
    Knowledge of machines and tools, including their designs, uses, benefits, repair, and maintenance

    15 Building and Construction
    Knowledge of materials, methods, and the appropriate tools to construct objects, structures, and buildings

    10 Public Safety and Security
    Knowledge of weaponry, public safety, and security operations, rules, regulations, precautions, prevention, and the protection of people, data, and property

    10 History and Archeology
    Knowledge of past historical events and their causes, indicators, and impact on particular civilizations and cultures

    10 Foreign Language
    Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation

    10 Sociology and Anthropology
    Knowledge of group behavior and dynamics, societal trends and influences, cultures, their history, migrations, ethnicity, and origins

    10 Design
    Knowledge of design techniques, principles, tools and instruments involved in the production and use of precision technical plans, blueprints, drawings, and models

    10 Personnel and Human Resources
    Knowledge of policies and practices involved in personnel/human resource functions. This includes recruitment, selection, training, and promotion regulations and procedures; compensation and benefits packages; labor relations and negotiation strategies; and personnel information systems

    10 Transportation
    Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including their relative costs, advantages, and limitations

    5 Food Production
    Knowledge of techniques and equipment for planting, growing, and harvesting of food for consumption including crop rotation methods, animal husbandry, and food storage/handling techniques

    5 Engineering and Technology
    Knowledge of equipment, tools, mechanical devices, and their uses to produce motion, light, power, technology, and other applications

    5 Biology
    Knowledge of plant and animal living tissue, cells, organisms, and entities, including their functions, interdependencies, and interactions with each other and the environment

    5 Medicine and Dentistry
    Knowledge of the information and techniques needed to diagnose and treat injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures

    5 Therapy and Counseling
    Knowledge of information and techniques needed to rehabilitate physical and mental ailments and to provide career guidance including alternative treatments, rehabilitation equipment and its proper use, and methods to evaluate treatment effects

    5 Philosophy and Theology
    Knowledge of different philosophical systems and religions, including their basic principles, values, ethics, ways of thinking, customs, and practices, and their impact on human culture

    5 Chemistry
    Knowledge of the composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods

    SKILLS:
    Skills elements are ranked by importance.

    100 Information Gathering
    Knowing how to find information and identifying essential information

    100 Identification of Key Causes
    Identifying the things that must be changed to achieve a goal

    96 Mathematics
    Using mathematics to solve problems

    92 Writing
    Communicating effectively with others in writing as indicated by the needs of the audience

    92 Critical Thinking
    Using logic and analysis to identify the strengths and weaknesses of different approaches

    88 Identifying Downstream Consequences
    Determining the long-term outcomes of a change in operations

    88 Reading Comprehension
    Understanding written sentences and paragraphs in work related documents

    88 Solution Appraisal
    Observing and evaluating the outcomes of a problem solution to identify lessons learned or redirect efforts

    83 Information Organization
    Finding ways to structure or classify multiple pieces of information

    83 Idea Generation
    Generating a number of different approaches to problems

    79 Active Listening
    Listening to what other people are saying and asking questions as appropriate

    79 Speaking
    Talking to others to effectively convey information

    75 Idea Evaluation
    Evaluating the likely success of an idea in relation to the demands of the situation

    75 Active Learning
    Working with new material or information to grasp its implications

    71 Systems Perception
    Determining when important changes have occurred in a system or are likely to occur

    71 Monitoring
    Assessing how well one is doing when learning or doing something

    67 Visioning
    Developing an image of how a system should work under ideal conditions

    67 Operations Analysis
    Analyzing needs and product requirements to create a design

    67 Systems Evaluation
    Looking at many indicators of system performance, taking into account their accuracy

    67 Judgment and Decision Making
    Weighing the relative costs and benefits of a potential action

    67 Synthesis/Reorganization
    Reorganizing information to get a better approach to problems or tasks

    63 Social Perceptiveness
    Being aware of others' reactions and understanding why they react the way they do

    63 Problem Identification
    Identifying the nature of problems

    63 Implementation Planning
    Developing approaches for implementing an idea

    63 Programming
    Writing computer programs for various purposes

    58 Coordination
    Adjusting actions in relation to others' actions

    58 Equipment Selection
    Determining the kind of tools and equipment needed to do a job

    54 Product Inspection
    Inspecting and evaluating the quality of products

    50 Learning Strategies
    Using multiple approaches when learning or teaching new things

    50 Persuasion
    Persuading others to approach things differently

    46 Science
    Using scientific methods to solve problems

    38 Operation and Control
    Controlling operations of equipment or systems

    38 Time Management
    Managing one's own time and the time of others

    38 Negotiation
    Bringing others together and trying to reconcile differences

    33 Service Orientation
    Actively looking for ways to help people

    33 Management of Material Resources
    Obtaining and seeing to the appropriate use of equipment, facilities, and materials needed to do certain work

    29 Instructing
    Teaching others how to do something

    29 Management of Financial Resources
    Determining how money will be spent to get the work done, and accounting for these expenditures

    29 Testing
    Conducting tests to determine whether equipment, software, or procedures are operating as expected

    21 Management of Personnel Resources
    Motivating, developing, and directing people as they work, identifying the best people for the job

    13 Technology Design
    Generating or adapting equipment and technology to serve user needs

    13 Operation Monitoring
    Watching gauges, dials, or other indicators to make sure a machine is working properly

    8 Installation
    Installing equipment, machines, wiring, or programs to meet specifications

    8 Troubleshooting
    Determining what is causing an operating error and deciding what to do about it

    4 Equipment Maintenance
    Performing routine maintenance and determining when and what kind of maintenance is needed

    4 Repairing
    Repairing machines or systems using the needed tools .

    ABILITIES:
    Abilities elements are ranked by importance.

    90 Mathematical Reasoning
    The ability to understand and organize a problem and then to select a mathematical method or formula to solve the problem

    85 Number Facility
    The ability to add, subtract, multiply, or divide quickly and correctly

    80 Written Expression
    The ability to communicate information and ideas in writing so others will understand

    75 Written Comprehension
    The ability to read and understand information and ideas presented in writing

    70 Oral Expression
    The ability to communicate information and ideas in speaking so others will understand

    70 Near Vision
    The ability to see details of objects at a close range (within a few feet of the observer)

    65 Deductive Reasoning
    The ability to apply general rules to specific problems to come up with logical answers. It involves deciding if an answer makes sense.

    65 Oral Comprehension
    The ability to listen to and understand information and ideas presented through spoken words and sentences

    65 Inductive Reasoning
    The ability to combine separate pieces of information, or specific answers to problems, to form general rules or conclusions. It includes coming up with a logical explanation for why a series of seemingly unrelated events occur together.

    60 Fluency of Ideas
    The ability to come up with a number of ideas about a given topic. It concerns the number of ideas produced and not the quality, correctness, or creativity of the ideas.

    55 Speech Clarity
    The ability to speak clearly so that it is understandable to a listener

    55 Speed of Closure
    The ability to quickly make sense of information that seems to be without meaning or organization. It involves quickly combining and organizing different pieces of information into a meaningful pattern

    45 Category Flexibility
    The ability to produce many rules so that each rule tells how to group (or combine) a set of things in a different way.

    45 Information Ordering
    The ability to correctly follow a given rule or set of rules in order to arrange things or actions in a certain order. The things or actions can include numbers, letters, words, pictures, procedures, sentences, and mathematical or logical operations.

    45 Originality
    The ability to come up with unusual or clever ideas about a given topic or situation, or to develop creative ways to solve a problem

    45 Problem Sensitivity
    The ability to tell when something is wrong or is likely to go wrong. It does not involve solving the problem, only recognizing there is a problem.

    40 Selective Attention
    The ability to concentrate and not be distracted while performing a task over a period of time

    40 Speech Recognition
    The ability to identify and understand the speech of another person

    35 Auditory Attention
    The ability to focus on a single source of auditory (hearing) information in the presence of other distracting sounds

    35 Perceptual Speed
    The ability to quickly and accurately compare letters, numbers, objects, pictures, or patterns. The things to be compared may be presented at the same time or one after the other. This ability also includes comparing a presented object with a remembered object

    35 Memorization
    The ability to remember information such as words, numbers, pictures, and procedures

    30 Time Sharing
    The ability to efficiently shift back and forth between two or more activities or sources of information (such as speech, sounds, touch, or other sources)

    25 Manual Dexterity
    The ability to quickly make coordinated movements of one hand, a hand together with its arm, or two hands to grasp, manipulate, or assemble objects

    25 Wrist-Finger Speed
    The ability to make fast, simple, repeated movements of the fingers, hands, and wrists

    25 Trunk Strength
    The ability to use one's abdominal and lower back muscles to support part of the body repeatedly or continuously over time without "giving out" or fatiguing

    25 Flexibility of Closure
    The ability to identify or detect a known pattern (a figure, object, word, or sound) that is hidden in other distracting material

    20 Hearing Sensitivity
    The ability to detect or tell the difference between sounds that vary over broad ranges of pitch and loudness

    20 Visualization
    The ability to imagine how something will look after it is moved around or when its parts are moved or rearranged

    20 Far Vision
    The ability to see details at a distance

    20 Visual Color Discrimination
    The ability to match or detect differences between colors, including shades of color and brightness

    15 Spatial Orientation
    The ability to know one's location in relation to the environment, or to know where other objects are in relation to one's self

    15 Arm-Hand Steadiness
    The ability to keep the hand and arm steady while making an arm movement or while holding the arm and hand in one position

    15 Finger Dexterity
    The ability to make precisely coordinated movements of the fingers of one or both hands to grasp, manipulate, or assemble very small objects

    15 Static Strength
    The ability to exert maximum muscle force to lift, push, pull, or carry objects

    15 Night Vision
    The ability to see under low light conditions

    15 Stamina
    The ability to exert one's self physically over long periods of time without getting winded or out of breath

    15 Extent Flexibility
    The ability to bend, stretch, twist, or reach out with the body, arms, and/or legs

    15 Sound Localization
    The ability to tell the direction from which a sound originated

    10 Response Orientation
    The ability to choose quickly and correctly between two or more movements in response to two or more signals (lights, sounds, pictures, etc.). It includes the speed with which the correct response is started with the hand, foot, or other body parts

    10 Multilimb Coordination
    The ability to coordinate movements of two or more limbs together (for example, two arms, two legs, or one leg and one arm) while sitting, standing, or lying down. It does not involve performing the activities while the body is in motion

    10 Reaction Time
    The ability to quickly respond (with the hand, finger, or foot) to one signal (sound, light, picture, etc.) when it appears

    10 Gross Body Coordination
    The ability to coordinate the movement of the arms, legs, and torso together in activities where the whole body is in motion

    10 Gross Body Equilibrium
    The ability to keep or regain one's body balance or stay upright when in an unstable position

    10 Depth Perception
    The ability to judge which of several objects is closer or farther away from the observer, or to judge the distance between an object and the observer

    10 Glare Sensitivity
    The ability to see objects in the presence of glare or bright lighting

    10 Control Precision
    The ability to quickly and repeatedly make precise adjustments in moving the controls of a machine or vehicle to exact positions

    5 Speed of Limb Movement
    The ability to quickly move the arms or legs

    5 Explosive Strength
    The ability to use short bursts of muscle force to propel oneself (as in jumping or sprinting), or to throw an object

    5 Peripheral Vision
    The ability to see objects or movement of objects to one's side when the eyes are focused forward

    WORK ACTIVITIES:
    Work activities elements are ranked by importance.

    96 Getting Information Needed to Do the Job
    Observing, receiving, and otherwise obtaining information from all relevant sources.

    92 Analyzing Data or Information
    Identifying underlying principles, reasons, or facts by breaking down information or data into separate parts.

    83 Interpreting Meaning of Information to Others
    Translating or explaining what information means and how it can be understood or used to support responses or feedback to others.

    79 Identifying Objects, Actions, and Events
    Identifying information received by making estimates or categorizations, recognizing differences or similarities, or sensing changes in circumstances or events.

    79 Communicating With Other Workers
    Providing information to supervisors, fellow workers, and subordinates. This information can be exchanged face-to-face, in writing, or via telephone/electronic transfer.

    79 Processing Information
    Compiling, coding, categorizing, calculating, tabulating, auditing, verifying, or processing information or data.

    75 Making Decisions and Solving Problems
    Combining, evaluating, and reasoning with information and data to make decisions and solve problems. These processes involve making decisions about the relative importance of information and choosing the best solution.

    75 Documenting or Recording Information
    Entering, transcribing, recording, storing, or maintaining information in either written form or by electronic/magnetic recording.

    63 Updating and Using Job-Relevant Knowledge
    Keeping up-to-date technically and knowing one's own jobs' and related jobs' functions.

    63 Communicating With Persons Outside Organization
    Communicating with persons outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged face-to-face, in writing, or via telephone/electronic transfer.

    58 Providing Consultation and Advice to Others
    Providing consultation and expert advice to management or other groups on technical, systems-related, or process related topics.

    58 Interacting With Computers
    Controlling computer functions by using programs, setting up functions, writing software, or otherwise communicating with computer systems.

    54 Organizing, Planning, and Prioritizing
    Developing plans to accomplish work, and prioritizing and organizing one's own work.

    54 Judging Qualities of Things, Services, or People
    Making judgments about or assessing the value, importance, or quality of things or people.

    46 Implementing Ideas or Programs
    Conducting or carrying out work procedures and activities in accord with one's own ideas or information provided through directions/instructions for purposes of installing, modifying, preparing, delivering, constructing, integrating, finishing, or completing programs, systems, structures, or products.

    42 Developing Objectives and Strategies
    Establishing long range objectives and specifying the strategies and actions to achieve these objectives.

    42 Monitor Processes, Material, or Surroundings
    Monitoring and reviewing information from materials, events, or the environment, often to detect problems or to find out when things are finished.

    42 Estimating Needed Characteristics
    Estimating the Characteristics of Materials, Products, Events, or Information: Estimating sizes, distances, and quantities, or determining time, costs, resources, or materials needed to perform a work activity.

    38 Selling or Influencing Others
    Convincing others to buy merchandise/goods, or otherwise changing their minds or actions.

    38 Handling and Moving Objects
    Using one's own hands and arms in handling, installing, forming, positioning, and moving materials, or in manipulating things, including the use of keyboards.

    29 Thinking Creatively
    Originating, inventing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.

    25 Evaluating Information Against Standards
    Evaluating information against a set of standards and verifying that it is correct.

    25 Monitoring and Controlling Resources
    Monitoring and controlling resources and overseeing the spending of money.

    25 Performing Administrative Activities
    Approving requests, handling paperwork, and performing day-to-day administrative tasks.

    21 Establishing and Maintaining Relationships
    Developing constructive and cooperative working relationships with others.

    17 Performing General Physical Activities
    Performing physical activities that require moving one's whole body, such as in climbing, lifting, balancing, walking, stooping, where the activities often also require considerable use of the arms and legs, such as in the physical handling of materials.

    13 Inspecting Equipment, Structures, or Material
    Inspecting or diagnosing equipment, structures, or materials to identify the causes of errors or other problems or defects.

    13 Drafting and Specifying Technical Devices
    Providing documentation, detailed instructions, drawings, or specifications to inform others about how devices, parts, equipment, or structures are to be fabricated, constructed, assembled, modified, maintained, or used.

    8 Scheduling Work and Activities
    Scheduling events, programs, activities, as well as the work of others.

    8 Resolving Conflict or Negotiating with Others
    Handling complaints, arbitrating disputes, and resolving grievances, or otherwise negotiating with others.

    8 Coordinating Work and Activities of Others
    Coordinating members of a work group to accomplish tasks.

    4 Performing For or Working With Public
    Performing for people or dealing directly with the public, including serving persons in restaurants and stores, and receiving clients or guests.

    4 Developing and Building Teams
    Encouraging and building mutual trust, respect, and cooperation among team members.

    WORK CONTEXT:
    Work context elements are ranked by frequency (F), importance (I), responsibility (R), amount of contact (C), how serious (S), objective vs. subjective (O), automation (A), extent of frustration (E), responsible for health and safety (H), likelihood of injury (L), degree of injury (D) .

    85 (F) Indoors
    How frequently does this job require the worker to work: Indoors

    80 (F) Sitting
    How much time in a usual work period does the worker spend: Sitting?

    68 (I) Importance of Being Exact or Accurate
    How important is being very exact or highly accurate in performing this job?

    56 (I) Deal With External Customers
    How important are interactions requiring the worker to: Deal with external customers (e.g., retail sales) or the public in general (e.g., police work)?

    53 (C) Job-Required Social Interaction
    How much does this job require the worker to be in contact (face-to-face, by telephone, or otherwise) with others in order to perform it?

    52 (I) Coordinate or Lead Others
    How important are interactions requiring the worker to: Coordinate or lead others in accomplishing work activities (not supervision)?

    52 (I) Provide a Service to Others
    How important are interactions requiring the worker to: Provide a service to others (e.g., customers)?

    50 (O) Objective or Subjective Information
    How objective or subjective is the information communicated in this job?

    50 (F) Using Hands on Objects, Tools, Controls
    How much time in a usual work period does the worker spend: Using hands to handle, control, or feel objects, tools or controls?

    48 (I) Importance of Being Sure All Is Done
    How important is it to be sure that all the details of this job are performed and everything is done completely?

    48 (I) Importance of Being Aware of New Events
    How important is being constantly aware of either frequently changing events (e.g. security guard watching for shoplifters) or infrequent events (e.g. radar operator watching for tornadoes) to performing this job?

    43 (S) Consequence of Error
    How serious would the result usually be if the worker made a mistake that was not readily correctable?

    40 (F) Standing
    How much time in a usual work period does the worker spend: Standing?

    40 (F) Walking or Running
    How much time in a usual work period does the worker spend: Walking or running?

    37 (E) Frustrating Circumstances
    To what extent do frustrating circumstances ("road blocks" to work that are beyond the worker's control) hinder the accomplishment of this job?

    32 (I) Persuade Someone to a Course of Action
    How important are interactions requiring the worker to: Persuade someone to a course of action (informally) or influence others to buy something (to sell)?

    30 (F) Frequency in Conflict Situations
    How frequently do the job requirements place the worker in conflict situations?

    30 (F) Deal With Unpleasant or Angry People
    How frequently does the worker have to deal with unpleasant, angry, or discourteous individuals as part of the job requirements?

    28 (I) Take a Position Opposed to Others
    How important are interactions requiring the worker to: Take a position opposed to coworkers or others?

    28 (I) Importance of Repeating Same Tasks
    How important is repeating the same physical activities (e.g., key entry) or mental activities (e.g., checking entries in a ledger) over and over, without stopping, to performing this job?

    26 (R) Responsibility for Outcomes and Results
    How responsible is the worker for work outcomes and results of other workers?

    25 (F) Making Repetitive Motions
    How much time in a usual work period does the worker spend: Making repetitive motions?

    20 (A) Degree of Automation
    Indicate the level of automation of this job.

    20 (F) Diseases or Infections
    How often does this job require the worker to be exposed to diseases/infection? Diseases/Infections (e.g., patient care, some laboratory work, sanitation control, etc.)

    16 (D) Diseases or Infections
    If injury, due to exposure to diseases/infection, were to occur while performing this job, how serious would be the likely outcome? Diseases/Infections (e.g., patient care, some laboratory work, sanitation control, etc.)

    15 (F) Outdoors
    How frequently does this job require the worker to work: Outdoors

    12 (I) Pace Determined by Speed of Equipment
    How important is it to this job that the pace is determined by the speed of equipment or machinery? (This does not refer to keeping busy at all times on this job.)

    12 (I) Supervise, Coach, Train Others
    How important are interactions requiring the worker to: Supervise, coach, train, or develop other employees?

    11 (L) Diseases or Infections
    What is the likelihood that the worker would be injured as a result of being exposed to diseases/infections while performing this job? Diseases/Infections (e.g., patient care, some laboratory work, sanitation control, etc.)

    10 (F) Deal With Physically Aggressive People
    How frequently does this job require the worker to deal with physical aggression of violent individuals?

    10 (F) Contaminants
    How often during a usual work period is the worker exposed to the following conditions: Contaminants (pollutants, gases, dust, odors, etc.)?

    10 (F) Hazardous Situations
    How often does this job require the worker to be exposed to harardous situations? Hazardous Situations involving likely cuts, bites, stings, or minor burns

    10 (F) Bending or Twisting the Body
    How much time in a usual work period does the worker spend: Bending or twisting the body?

    10 (F) Kneeling, Crouching or Crawling
    How much time in a usual work period does the worker spend: Kneeling, stooping, crouching or crawling?

    9 (L) Hazardous Situations
    What is the likelihood that the worker would be injured as a result of being exposed to hazardous situations while performing this job? Hazardous Situations involving likely cuts, bites, stings, or minor burns

    5 (F) Hazardous Equipment
    How often does this job require the worker to be exposed to harardous equipment? Hazardous Equipment (e.g., saws, machinery/mechanical parts include exposure to vehicular traffic, but not driving a vehicle)

    5 (F) Radiation
    How often does this job require the worker to be exposed to radiation?

    5 (F) Keeping or Regaining Balance
    How much time in a usual work period does the worker spend: Keeping or regaining balance?

    5 (F) Extremely Bright or Inadequate Lighting
    How often during a usual work period is the worker exposed to the following conditions: Extremely bright or inadequate lighting conditions?

    5 (F) Very Hot
    How often during a usual work period is the worker exposed to the following conditions: Very hot (above 90 F) or very cold (under 32 F) temperatures?

    5 (F) Sounds or Noise Levels Are Distracting
    How often during a usual work period is the worker exposed to the following conditions: Sounds and noise levels that are distracting and uncomfortable?

    4 (D) Hazardous Equipment
    If injury, due to exposure to hazardous equipment, were to occur while performing this job, how serious would be the likely outcome? Hazardous Equipment (e.g., saws, machinery/mechanical parts include exposure to vehicular traffic, but not driving a vehicle)

    4 (D) Hazardous Situations
    If injury, due to exposure to hazardous situations, were to occur while performing this job, how serious would be the likely outcome? Hazardous Situations involving likely cuts, bites, stings, or minor burns

    3 (H) Responsible for Health and Safety of Others
    How responsible is the worker for others' health and safety on this job?

    3 (L) Radiation
    What is the likelihood that the worker would be injured as a result of being exposed to radiation while performing this job?

    3 (L) Hazardous Equipment
    What is the likelihood that the worker would be injured as a result of being exposed to hazardous equipment while performing this job? Hazardous Equipment (e.g., saws, machinery/mechanical parts include exposure to vehicular traffic, but not driving a vehicle)

    INTERESTS:
    Interest elements are ranked by occupational interest.

    83 Investigative
    Investigative occupations frequently involve working with ideas, and require an extensive amount of thinking. These occupations can involve searching for facts and figuring out problems mentally.

    67 Enterprising
    Enterprising occupations frequently involve starting up and carrying out projects. These occupations can involve leading people and making many decisions. Sometimes they require risk taking and often deal with business.

    50 Conventional
    Conventional occupations frequently involve following set procedures and routines. These occupations can include working with data and details more than with ideas. Usually there is a clear line of authority to follow.

    33 Realistic
    Realistic occupations frequently involve work activities that include practical, hands-on problems and solutions. They often deal with plants, animals, and real-world materials like wood, tools, and machinery. Many of the occupations require working outside, and do not involve a lot of paperwork or working closely with others.

    28 Social
    Social occupations frequently involve working with, communicating with, and teaching people. These occupations often involve helping or providing service to others.

    28 Artistic
    Artistic occupations frequently involve working with forms, designs and patterns. They often require self-expression and the work can be done without following a clear set of rules.

    WORK VALUES:
    Work values elements are ranked by extent.

    66 Achievement-Mean Extent
    Occupations that satisfy this work value are results oriented and allow employees to use their strongest abilities, giving them a feeling of accomplishment. Corresponding needs are Ability Utilization and Achievement.

    65 Independence-Mean Extent
    Occupations that satisfy this work value allow employs to work on their own and make decisions. Corresponding needs are Creativity, Responsibility and Autonomy.

    63 Working Conditions-Mean Extent
    Occupations that satisfy this work value offer job security and good working conditions. Corresponding needs are Activity, Compensation, Independence, Security, Variety and Working Conditions.

    55 Recognition-Mean Extent
    Occupations that satisfy this work value offer advancement, potential for leadership, and are often considered prestigious. Corresponding needs are Advancement, Authority, Recognition and Social Status.

    52 Support-Mean Extent
    Occupations that satisfy this work value offer supportive management that stands behind employees. Corresponding needs are Company Policies, Supervision: Human Relations and Supervision: Technical.

    47 Relationships-Mean Extent
    Occupations that satisfy this work value allow employees to provide service to others and work with co-workers in a friendly non-competitive environment. Corresponding needs are Co-workers, Moral Values and Social Service.

    75 Autonomy
    Workers on this job plan their work with little supervision

    75 Working Conditions
    Workers on this job have good working conditions

    69 Ability Utilization
    Workers on this job make use of their individual abilities

    69 Company Policies and Practices
    Workers on this job are treated fairly by the company

    66 Recognition
    Workers on this job receive recognition for the work they do

    63 Variety
    Workers on this job have something different to do every day

    63 Advancement
    Workers on this job have opportunities for advancement

    63 Achievement
    Workers on this job get a feeling of accomplishment

    63 Security
    Workers on this job have steady employment

    63 Activity
    Workers on this job are busy all the time

    59 Creativity
    Workers on this job try out their own ideas

    59 Compensation
    Workers on this job are paid well in comparison with other workers

    59 Responsibility
    Workers on this job make decisions on their own

    56 Independence
    Workers on this job do their work alone

    56 Moral Values
    Workers on this job are never pressured to do things that go against their sense of right and wrong

    56 Social Status
    Workers on this job are looked up to by others in their company and their community

    53 Co-workers
    Workers on this job have co-workers who are easy to get along with

    50 Supervision, Human Relations
    Workers on this job have supervisors who back up their workers with management

    38 Authority
    Workers on this job give directions and instructions to others

    38 Supervision, Technical
    Workers on this job have supervisors who train their workers well

    31 Social Service
    Workers on this job have work where they do things for other people

    CROSSWALKS:
    DOT91 (Dictionary of Occupational Titles): 050067014 Market-Research Analyst I
    169267034 Research Analyst

    AIM97 (Apprenticeship Information Management): No crosswalks

    CEN90 (1990 Census Occupations): 166 Economists

    CIP90 (Classification of Instructional Programs): 450601 Economics, General
    450602 Applied and Resource Economics
    450603 Econometrics and Quantitative Economics
    521402 Marketing Research

    GOE93 (Guide for Occupational Exploration): 110603 Finance: Risk and Profit Analysis

    MOC97 (Military Occupational Codes): No crosswalks

    OES98 (Occupational Employment Statistics): 27102 Economists, Including Market Research Analysts

    OPM97 (Office of Personnel Management Occupations): 2110 Transportation Industry Analysis
    0110 Economist
    0135 Foreign Agricultural Affairs
    1146 Agricultural Marketing
    1140 Trade Specialist
    1147 Agricultural Market Reporting

    SOC98 (Standard Occupational Classification): 19-3021 Market Research Analysts


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    Revised 20-Aug-15